Last edited 11 May 2026

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Potteries Thinkbelt study: Further ongoing research

Item 25538.png • Map of the PTb showing main routes, transfer, faculty and housing areas—Reproduced from GitHub

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The Potteries Thinkbelt study by Cedric Price was originally drafted in February 1966 in an unpublished report, namely:—

The full Potteries Thinkbelt documentation, including three bound copies of the report and all of the drawings, is held in the Cedric Price fonds, where conditions governing access are by appointment only. This presents obvious difficulties for those of us without direct access to the fonds.

Contents

[edit] FOREWORD

On 16 June 2024 I wrote to the Canadian Centre for Architecture (CCA) asking:—

  • "...is the content of the copy of the report entitled 'Potteries Think Belt: A plan for the establishment of a major advanced educational industry in North Staffordshire' (Reference. Number: DR2004: 0089) the same as the content published in Architectural Design, October 1966?"

On 26 June 2024, I received a reply from the CCA offering to send me a PDF document containing reference images of the report by the end of July. In the event, the file was shared with me on 8 August 2024.

Thus this article is able to take as its starting point the content of the report, an unpublished manuscript completed in February 1966, and compare it with the content of the article published in Architectural Design in October 1966.

It assumes:—

For the purposes of this article I have provided facsimiles of both the report and the article together with extracts from research notes picking out the main points.

[edit] FACSIMILES OF THE KEY DOCUMENTS

Item 25346 - 0.1 Title Page.png

• Facsimile of the cover of the report completed in February 1966

  • Click here to read a facsimile of the full report

Learn More

Item 25160.png - AD-10-66 Cover.png

• Facsimile of the cover of the article published in October 1966

  • Click here to read a facsimile of the full article

Learn More

nb Both documents are in PDF form and can therefore be downloaded.

[edit] ANALYSIS OF THE UNPUBLISHED REPORT

[edit] • REPORT COVER

Item 25346 - 0.1 Title Page.png

Notes

Reference Number: DR2004:0089

  • Title: 'Potteries Think Belt: A plan for the establishment of a major advanced educational industry in North Staffordshire'

Form: textual records

Catalogued items within this file 0

People:

Description:

  • three bound reports of 'Potteries Think Belt: A plan for the establishment of a major advanced educational industry in North Staffordshire', Feb. 1966

Quantity / Object type:

  • 1 textual record(s)

Extent and Medium:

  • 0.02 l.m. of textual records

Credit line:

Folder Number:

  • 144-118-002

[edit] • GENERAL INDEX: DRAWINGS

Item 25324 - GENERAL INDEX - DRAWINGS.png• Thumbnails of a selection of the drawings indexed above are shown (right).

They provide links to digitized copies of the originals archived in the Cedric Price fonds at the Canadian Centre for Architecture, Montréal.

Notes

Item 17790 - 307829.jpg Item 17792 - 307844.jpg Item 17822 - 307584.jpg Item 17811 - 307586.jpg

• OVERALL PLAN

Item 17796 - 307643.jpg Item 17797 - 307647.jpg

• FACULTY AREAS

Item 17798 - 307644.jpg Item 17799 - 307645.jpg Item 17800 - 307646.jpg
Item 17801 - 307873.jpg Item 17802 - 307880.jpg

• TRANSFER AREAS

Item 17803 - 307655.jpg Item 17804 - 307656.jpg Item 17805 - 307657.jpg Item 17806 - 307658.jpg
Item 17807 - 307659.jpg Item 17808 - 307660.jpg Item 17809 - 307661.jpg Item 17810 - 307662.jpg

• HOUSING AREAS

[edit] • 1.0 INTRODUCTION

Item 25303 - 1.0 INTRODUCTION.png

Notes

Cedric Price felt that one of the major weaknesses of the British University system was:

Cedric Price claimed:—

Cedric Price also claimed:

Item 25306 - 1.2 ACKNOWLEDGEMENTS.png

Notes

  1. Peter Laslett
  2. Professor Harold L. Cohen
  3. Sol Cornberg
  4. British Rail
  5. City Architect
  6. City Engineer
  7. Federation of Clay Industries
  8. Ministry of Labour
  9. National Coal Board
  10. Public health Department
  11. Frank Newby

[edit] • 2.0 NATIONAL POLICY

Item 25307 - NATIONAL POLICY.png

Notes

As Cedric Price explained:

  • "The P.T.B. [Price's acronym for the Potteries Thinkbelt] is planned to break down the isolation and peculiarity associated with further education."
  • Cedric Price, "2.2 Educational", Potteries Thinkbelt (unpublished manuscript).

[edit] • 3.0 REGIONAL IMPLICATIONS

Item 25308 - 3.0 REGIONAL IMPLICATIONS.png

Notes

The West Midlands : a Regional Study

Cedric Price was well aware of the dire conditions in North Staffordshire and wanted to give something back to his homeland:

Cedric Price noted as well that the Keele technical college remained aloof from the real needs of the Potteries:

[edit] • 4.0 P.T.B. PLAN

Item 25310 - 4.0 P.T.B. PLAN.png

Notes

Cedric Price explained that:

[edit] • 5.0 PROPOSALS - GENERAL

Item 25311 REV A - 5.0 PROPOSALS - GENERAL.png

Notes

Cedric Price considered mobility and flexibility to be essential to the success of the project:

  • "The proposed development is planned to enable advanced education to be undertaken in conditions taking full advantage of present day national and individual mobility. However, it is so designed to prevent its form and organisation from being restrictive in the future. [...] A far greater mobility of students between all educational establishments is envisaged. This necessitates calculated “slack” in the educational spatial capacity so planned."
  • Cedric Price, "5.1 Educational", Potteries Thinkbelt (unpublished manuscript).

The Thinkbelt, Cedric Price promised, would:

  • "...replace the existing rigid age and time structuring of university occupancy with a more elastic system enabling full participation by part-time and re-education factions. The pure and applied science and engineering bias of the P.T.B. involves an emphasis on large flexible organisation of faculties with easy links to national networks."
  • (ib)
Item 25312 - 5.3 PROPOSALS - GENERAL continued.png Notes
Item 25313 - 5.3 PROPOSALS - GENERAL continuation 2.png Notes
Item 25314 - 5.3 PROPOSALS - GENERAL continuation 3.png Notes
Item 25315 - 5.3 PROPOSALS - GENERAL continuation 4.png Notes

[edit] • 6.0 PROPOSALS - PARTICULAR

Item 25316 - 6.0 PROPOSALS - PARTICULAR.png

Notes

Madeley was the largest of the Transfer Areas. Cedric Price designed the area to permit easy linkage between the internal Thinkbelt rail and road systems and the national M6 motorway, and to provide "facilities for handling, assembly and construction of large scale goods and equipment."

The Meir Transfer Area linked the Thinkbelt network to an airfield, "providing facilities for rapid exchange of personnel or lightweight goods from P.T.B. to national or international networks."

  1. Meir
  2. Madeley
  3. Pitts Hill

nb Change transparency of overlay to compare "before" and "after".

Item 25333.png Item 25334.png Item 25335.png

• Models available from Edukit on 3D Warehouse

Item 25317 - 6.0 PROPOSALS - PARTICULAR - continuation 1.png

Notes

Cedric Price designed six types of mobile, rail-based units to roam the rail lines of the Thinkbelt.

Item 25332 - Mobile Leaning Units.png

• Models available from Edukit on 3D Warehouse

Item 25318 - 6.0 PROPOSALS - PARTICULAR - continuation 2.png

Notes

  1. Silverdale
  2. Tunstall/Pitts Hill
  3. Fenton/Longton

nb Change transparency of overlay to compare "before" and "after".

Item 25319 - 6.0 PROPOSALS - PARTICULAR - continuation 3.png

Notes

Item 25328 - Crate housing .png Item 25329 - Sprawl housing .png
Item 25331 - Battery housing.png Item 25330 - Capsule housing.png

• Models available from Domestikit on 3D Warehouse

Item 25320 - 6.0 PROPOSALS - PARTICULAR - continuation 4.png Notes
Item 25321 - 6.0 PROPOSALS - PARTICULAR - continuation 5.png Notes

[edit] • 7.0. GLOSSARY OF TERMS

Item 25322 - 7.0 GLOSSARY OF TERMS.png Notes

[edit] • 8.0 BIBLIOGRAPHY

Item 25323 - 8.0 BIBLIOGRAPHY.png Notes

[edit] ANALYSIS OF THE PUBLISHED ARTICLE

[edit] • ARTICLE COVER

Item 25160.png - AD-10-66 Cover.png

Notes

Item 17824 - 307778.png

• 'Potteries Thinkbelt: Perspective and detail', courtesy of CCA

Preliminary sketch of view from train arriving at transfer area. The drawing describes Cedric Price's efforts to ascribe 'an aesthetic quality to the idea of indeterminacy' (Jeremy Melvin)

[edit] • LIFE-CONDITIONING

Item 25161 - AD-10-66 p2.png

Notes

Cedric Price challenged architects to recognise that their true objective should not be the creation of monuments symbolising the "image of a city", but simply the provision of the means of "improvement of the quality of life".

Cedric Price refused to refer to the Thinkbelt as a university because he disliked the upper class connotations of the word, complaining that universities were little more than "medieval castles with power points [electrical outlets], located in gentlemanly seclusion".

In his introductory remarks, Robin Middleton underscored Cedric Price's idea of education as industry:

Cedric Price envisioned a new form of community, which rejected traditional notions of public gathering.

  • "For students would live all over the area. Their dispersal would mean that they would not live within a self-conscious and artificial 'studnet-community'. They would be members of a whole community, living and working together."
  • ib.

[edit] • INTRODUCTION

Item 25162.png

Notes

Cedric Price updated the text from the report. For example:

  • "The prime weakness of the advanced educational system in Britain is a lack of awareness of both the correct scale and intensity at which such education should occur.
  • Institutions today are too small and too exclusive. Because advanced education is not regarded as a major national industry, it is in danger of failing to achieve both a recognizable social relevance and a capacity to initiate progress rather than attempt to catch up with it."

In a key change from the report, Cedric Price now claimed:—

Cedric Price wrote:

Cedric Price was adamant that the Potteries Thinkbelt would have a deliberate "bias towards pure and applied science and engineering".

[edit] • INTRODUCTION CONTINUED

Item 25163.png

Notes

Cedric Price hoped that the close integration of the project with the community at large would further break down the distinction between learning and living, allowing education to become a normal part of the daily life of the community:

Students would benefit from observing and analysing traditional modes of manufacture in existing factories, while new factories could be built to implement the resulting advances in technology:

  • "Though the effect of the PTb in providing new forms of employment directly related to the complex will be of short-term benefit to a community once heavily dependent on two basic, and contraction industries [coal and ceramics], the long-term value of the PTb will rest on the capacity of its research facilities to attraact new industries to the area and to reorientate and revitalize existing industries such as ceramic manufacture."

[edit] • MONTAGES ON AERIAL VIEWS

Item 25164.png Notes

[edit] • MEIR TRANSFER AREA

Item 25165.png NotesItem 25442 - Meir Transfer Area.png

[edit] • PITTS HILL TRANSFER AREA

Item 25166.png NotesItem 25440 - Pitts Hill Transfer Area.png

[edit] • MADELEY TRANSFER AREA

Item 25167.png NotesItem 25441 - Madeley Transfer Area.png

[edit] • FACULTY AREAS

Item 25168.png

Notes

Item 25460.png
Item 25458 - Tunstall-Pitts Hill Faculty Area QGIS.png
Item 25459.jpg

[edit] • CRATE HOUSING

Item 25169.png Notes

[edit] • SPRAWL HOUSING

Item 25170.png Notes

[edit] • CAPSULE HOUSING

Item 25171.png Notes

[edit] • BATTERY HOUSING

Item 25172.png Notes

[edit] • LAYOUT OF HOUSING AREAS (1)

Item 25173.png Notes

[edit] • LAYOUT OF HOUSING AREAS (2)

Item 25174.png Notes

[edit] • SOCIO-CIVIC DEVELOPMENT

Item 25175.png Notes

[edit] ALTERNATIVE ICONOGRAPHY

On 5 November 2003, speaking at the first Supercrit event, Roger Zogolovitch said:

  • "... the POTTERIES THINKBELT demonstrates an effective instance of sustainability etc. etc. — while we know that the strength of the idea still stands in front of us as such a beacon of intelligence: it comes from the way we want to see how society could work with a logical investment, yet we still have to defend it, we have to defend the notion of the imagination and clarity of that thinking against the kind of stupidity, the dull perpetuation of iconography that displaced it."
  • Roger Zogolovitch in Hardingham and Rattenbury (2007) 'Supercrit #1: Cedric Price POTTERIES THINKBELT', p.85

The images below enable one to make comparisons between the sites as they were before the Potteries Thinkbelt study and as they are in 2024.

Thus this article hypothesises:—

This is evidenced in the satellite images provided by the National Library of Scotland (NLS) in the Map images below.

[edit] • OVERALL PLAN

Item 25354 - Overall plan showing sites and grid lines.png

• Exported QGIS map to image indicating overall plan as part of further ongoing research based on the Potteries Thinkbelt study. Click here to access map.

[edit] • FACULTY AREAS

Item 25350 - Faculty Areas.png

• Exported QGIS map to image indicating faculty areas as part of further ongoing research based on the Potteries Thinkbelt study. Click here to access map.

The rows of thumbnail images below include screenshots from a map of the PTb created in QGIS flanked by OS maps showing the sites before the PTb in 1961 (left) and satellite images (right) showing the sites after the PTb in 2024.

Hyperlinks to each OS map and satellite image on the NLS website enable one to 'learn more' about the faculty areas.

nb The 'Change transparency of overlay' slider enables further ongoing research.

Item 25446 REV - Silverdale Faculty Area map.pngLearn More Item 25460.png• Silverdale Faculty Area Item 25449 - Silverdale Faculty Area sat.pngLearn More
Item 25269 Map of the PTb - Build 2.pngLearn More Item 25458 - Tunstall-Pitts Hill Faculty Area QGIS.png• Tunstall/Pitts Hill Faculty Area Item 25450 - Tunstall-Pitts Hill Faculty Area sat.pngLearn More
Item 25448 - Fenton-Longton Faculty Area map.pngLearn More Item 25459.jpg• Fenton/Longton Faculty Area Item 25451 - Fenton-Longton Faculty Area sat.pngLearn More

[edit] • TRANSFER AREAS

Item 25352 - Transfer Areas.png

• Exported QGIS map to image indicating transfer areas as part of further ongoing research based on the Potteries Thinkbelt study. Click here to access map.

The rows of thumbnail images below include diagrams from Cedric Price's drawing numbers 60 flanked by OS maps showing the sites before the PTb in 1961 (left) and satellite images (right) showing the sites after the PTb in 2024.

Hyperlinks to each OS map and satellite image on the NLS website enable one to 'learn more' about the transfer areas.

nb The 'Change transparency of overlay' slider enables further ongoing research.

Item 25443 - Pitts Hill Transfer Area map.pngLearn More Item 25440 - Pitts Hill Transfer Area.png• Dwg No 60 - Diagram of Pitts Hill Transfer Area Item 25456 - Pitts Hill Transfer Area sat.pngLearn More
Item 25444 - Madeley Transfer Area map.pngLearn More Item 25441 - Madeley Transfer Area.png• Dwg No 60 - Diagram of Madely Transfer Area Item 25454 - Madeley Transfer Area sat.pngLearn More
Item 25452 - Meir Transfer Area map.pngLearn More Item 25442 - Meir Transfer Area.png• Dwg No 60 - Diagram of Meir Transfer Area Item 25455 - Meir Transfer Area sat.pngLearn More

[edit] • HOUSING AREAS

Item 25349 - Housing Areas.png

• Exported QGIS map to image indicating housing areas as part of further ongoing research based on the Potteries Thinkbelt study. Click here to access map.

The rows of thumbnail images below include Cedric Price's drawings numbers 80 to 92 inclusive flanked by OS maps showing the sites before the PTb in 1961 (left) and satellite images (right) showing the sites after the PTb in 2024.

Hyperlinks to each OS map and satellite image on the NLS website enable one to 'learn more' about the housing areas.

nb The 'Change transparency of overlay' slider enables further ongoing research.

Item 25373 nls Map.pngLearn More Item 25356.png • Dwg No 80 - Sites 1, 2, 3 Item 25372 nls Sat.png Learn More
Item 25377 nls map.pngLearn More Item 25357.png• Dwg No 81 - Site 4 Item 25378 nls sat.pngLearn More
Item 25382 nls map.pngLearn More Item 25358.png• Dwg No 82 - Sites 5, 6, 7 Item 25383 nls sat.pngLearn More
Item 25387 nls map.pngLearn More Item 25359.png• Dwg No 83 - Site 8 Item 25388 nls sat.pngLearn More
Item 25392 nls map.pngLearn More Item 25360.png• Dwg No 84 - Sites 9, 13 Item 25393 nls sat.pngLearn More
Item 25397 nls map.pngLearn More Item 25361.png• Dwg No 85 - Sites 10, 11 Item 25398 nls sat.pngLearn More
Item 25402 nls map.pngLearn More Item 25362.png• Dwg No 86 - Site 12 Item 25403 nls sat.pngLearn More
Item 25407 nls map.pngLearn More Item 25363.png• Dwg No 87 - Site 14 Item 25408 nls sat.pngLearn More
Item 25412 nls map.pngLearn More Item 25364.png• Dwg No 88 - Site 15 Item 25413 nls sat.pngLearn More
Item 25417 nls map.pngLearn More Item 25365.png• Dwg No 89 - Site 16 Item 25418 nls sat.pngLearn More
Item 25422 nls map.pngLearn More Item 25366.png• Dwg No 90 - Site 17 Item 25423 nls sat.pngLearn More
Item 25427 nls map.pngLearn More Item 25367.png• Dwg No 91 - Site 18 Item 25428 nls sat.pngLearn More
Item 25432 nls map.pngLearn More Item 25368.png• Dwg No 92 - Site 19 Item 25433 nls sat.pngLearn More

[edit] FURTHER ONGOING RESEARCH

BACK TO TOP


[edit] Related articles on Designing Buildings

Potteries Thinkbelt

Potteries Thinkbelt study


--Archiblog 06:20, 15 Aug 2024 (BST)

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