Marketing opportunities on Designing Buildings Wiki
Contents |
Reach our 4 million users
Designing Buildings Wiki attracts 4 million unique users a year. That's more than well-known industry websites such as; Building, Building Design, Construction News, The Architects’ Journal, Construction Enquirer and Property Week.
|
|
|
|
|
| 40,000 | 20,000 | 6,900 | 9,000 | 6,700 |
Designing Buildings Wiki is a cross-discipline site, supported by ICE, CIOB, BRE, BSRIA, CIAT, IHBC, RSH+P and U+I. It attracts users from every part of the industry.
| Registered users (%) |
|
Publish your articles for free
Designing Buildings Wiki is open access, offering a unique opportunity for free content marketing. You are free to create an article, add your content and add your profile at the top, showing your logo, with a link back to your website. Where else can you place articles on a popular, well-respected, expert construction industry platform – for free?
|
Promote your content to extend its reach
You can boost traffic to your articles with pay-for promotions in our features sections, in our newsletter and on our social media channels. You can even add a call to action MPU next to your articles, linked back to your website.
On average articles get 10 x more traffic when they are being promoted.
|
|
We also offer conventional advertising opportunities, targeted by subject area or running across the whole site.
|
|
Rates
Content marketing rates
| Create a profile linked back to your website. | Free |
| Create articles with your profile at the top. | Free |
|
Promote your article and get more traffic:
We can even add your article and create your profile for you if you want us to. |
£500 |
| Add a call to action MPU, next to your article for one year, linked back to your website. | £500 |
| Don’t have time to write an article yourself? We can do it for you. | £300 to £500 depending on the length of the article and the source material available. |
Advertising rates:
|
£5 CPM (cost per 1,000 impressions) for a 300 x 250 pixel MPU. Example: £1,000 will get you more than 200k impressions. On average, this will result in 250 click throughs. This compares with £1,500 for 250 click throughs on Construction Enquirer. Run of site adverts appear on most pages of the site and will typically get more than 200k impressions in one week. Targeted adverts are only shown on pages in a specific category, such as ‘Procurement’, ‘Health and safety’, ‘Products and components’, ‘BIM’ and so on. Their duration will vary significantly depending on the category chosen, but on average, 200k impression will take 10 weeks. Click here for more information about the amount of traffic received by each category. There is a minimum order of 100k impressions (£500), and adverts must be jpg’s or static gif’s, not animated gifs. Newsletter advertising costs £200 per edition. |
Find out more
- Email Simon Baxter: [email protected].
- More about Designing Buildings Wiki
Featured articles and news
When is there a right to light, and what happens if it is obstructed?
Infrastructure nationalisation
What would the nationalisation of economic infrastructure mean for GB?
A new guide to improving value by reducing design error.
We've reached 80,000 page views a day and 10,000 registered users. Why not join them?
A masterplan is a framework within which a location is encouraged to develop or change. Read our introductory article.
New consultation announced on a specialist Housing Court to settle landlord-tenant disputes.
Inclusive cities and transport
ICE responds to a transport consultation advising the government to make decisions enabling more inclusive cities.
BRE and Loughborough University complete first phase refurbishment of demonstration home.
How the risk of collapse of fibrous plaster ceilings is being addressed in theatres.
We’re looking for a full-time Editor
If you’re a great writer and have practical experience of the construction industry, it could be you.
Frustrated by long documents or technical jargon? Put off by sign-up forms or costs? Take this 5 min survey to help improve construction knowledge.