Last edited 18 Nov 2016

WiredScore

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Benchmarking connectivity for greater understanding of digital infrastructure.

Contents

[edit] WiredScore - Introduction

When it comes to selecting office space, many organisations will consider how factors such as the property’s layout, local amenities and transport links will impact productivity, but without taking into account the connectivity capacity which underpins the majority of their business operations.

Internet connectivity plays a vital role in the success of every business, so it is important that they can operate in spaces which enable them to be productive, innovative, and drive growth. However, some buildings have low connectivity capacity, offering little choice of internet service provider, and no resiliency in case of accidents.

Businesses can end up leasing space without really considering the connectivity limits within that building. And when a business relies on the internet for its success, six months in a building with poor access can feel like a very long time.

According to ‘Manchester: A Connected Future’, WiredScore’s 2016 report into ways of attracting more businesses to the growing tech hub, a third of northern tech workers were found to believe that more businesses would be attracted to the city if landlords were able to offer greater or improved connectivity. Developers, landlords and property agents, however, have not had a means of articulating how good the connectivity in their buildings is.

[edit] WiredScore - a brief history

WiredScore was first developed in New York in 2013 by leaders in real estate, technology and telecommunications, with endorsement from Mayor Bloomberg.

A UK launch followed in November 2015, with an endorsement from the then Mayor of London, Boris Johnson. With a number of London buildings including London City Hall, The Leadenhall Building and CityPoint already committed to the scheme, the company was headed up by EMEA director, William Newton, and director of business development UK, Tom Redmayne.

In July 2016, Sadiq Khan reaffirmed the Greater London Authority’s endorsement when he took up the post of Mayor, and in August, the iconic Shard became the seventh building in London to achieve the Wired Certified Platinum rating.

September 2016 saw WiredScore launch in Manchester, its first UK city outside London, where the company is working with progressive commercial real estate leaders, including CBRE Global Investors, Kennedy Wilson Europe, Legal & General Investment Management, Peel, Property Alliance, NOMA/Hermes Investment Management, Schroders and Helical, and in which over 4 million sq. ft of property has already been committed to being certified.

Since launching in the UK, the introduction of Wired Certification for London’s commercial buildings has been met with enthusiasm from occupiers, landlords, developers and office leasing agents alike, with more than 25 million sq. ft of commercial buildings and developments already committed.

[edit] Wired Certification

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Wired Certification is a trusted mark for buildings independently certified as providing cutting-edge digital infrastructure, helping occupiers make an informed decision before signing a lease, and providing developers and landlords with a benchmark from which they can improve and market their buildings’ connectivity standards.

WiredScore believes that tenants have three prime concerns regarding their building’s internet provision:

  • How quickly they can get set up.
  • How resilient the internet is.
  • What price they will pay for the kind of speed they are going to receive.

These concerns form the basis of the main criteria WiredScore uses when certifying a building’s connectivity.

[edit] Pure connectivity

WiredScore looks at how many internet service providers are coming into a building and the medium they’re coming in on; i.e. whether it’s copper coax, RH wireless, or fibre.

[edit] Infrastructure

WiredScore takes into consideration factors such as whether the building has dual points of entry, whether it has diverse vertical risers, secure telecommunications rooms, and sufficient horizontal run space.

For example, is there enough space to run new cabling in the risers? Does the landlord have a standard Wayleave agreement in place to enable new service providers to be brought in quickly?

A score is allocated to each of these aspects, with the total corresponding to a rating; not certified, certified, silver, gold or platinum, although only 5% of buildings are ever expected to receive this best-in-class rating.

[edit] Wired Certification for developments and re-developments

New construction projects and re-developments represent tremendous opportunities to plan for and implement the best possible connectivity infrastructure, and Wired Certification for developments and re-developments analyses the connectivity potential and infrastructure of these projects.

For example, Here East, the digital campus converted from the former Olympic Press and Broadcast Centres, located in Queen Elizabeth Olympic Park, was awarded the highest digital connectivity rating for development and re-development.

Here East received outstanding praise from WiredScore for its flexibility, diversity, and power:

  • Flexibility: The number of internet service providers being installed in both buildings gives tenants flexibility as they have a variety of providers to choose from.
  • Diversity: Multiple universal communications chambers surrounding the Press Centre and Broadcast Centre makes installation of new services fast and easy, and there are multiple communication points of entry, as well as diverse risers, in each building which creates full redundancy and reduces the risk of any single point of failure.
  • Power: The power for both buildings is fed from three individual substations which increases the resiliency and redundancy.

Just as providing Energy Performance Certificates has prompted increased investments to improve buildings’ energy efficiency so, in time, WiredScore hopes that connectivity benchmarks will help drive greater understanding of digital infrastructure.

While not every building can be Platinum rated, every business does need to have a clear view on whether potential office space has the capacity to support its future growth, and WiredScore believes its benchmarking is an important step in providing that view – both to businesses, developers and landlords alike.

For further information, visit WiredScore.

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