Project brief for design and construction

1 What is a project brief?
2 How is a project brief prepared?
3 What should be in the project brief
4 How should information be presented in a project brief?
5 Related articles on Designing Buildings

[edit] What is a project brief?

The project brief is the final stage in the process of defining the client's requirements for the development of a built asset such as a building. It follows the preparation of a number of earlier, less detailed briefing documents:

The statement of need is the first attempt to describe the possible requirements of the project.
The strategic brief develops on from the statement of need and describes the client's requirements in sufficient detail to allow the appointment of consultants. It is then developed further with the benefit of comments made by the consultants.
The project brief is the key document upon which the design will be based.

The project brief will evolve through the project brief stage and the concept design stage with the benefit of information gained from consultations with the client and other stakeholders and ongoing design development.

[edit] How is a project brief prepared?

Preparation of the project brief is likely to be coordinated by the lead consultant.

As well as gathering information about physical requirements, the briefing process should:

Verify the objectives and priorities of the project.
Ensure space, time and budget parameters are aligned with the client’s vision and needs.
Ensure expectations are reasonable and attainable.
Clarify client roles and the project structure.
Establish how much the client knows already and their level of experience; do they already have a clear brief?
Gather contextual information.
Gather user information.
Establish the building life span and flexibility requirements.

It may be developed based upon:

Existing information such as the business case, the statement of need and the strategic brief.
Feasibility studies and options appraisals.
Site surveys, site information and site appraisals.
Analysis of existing accommodation.
Workshops with champions and user panels to establish needs, expectations and priorities.
Input from other stakeholders.
A wider consultation process.
Interviews.
User surveys.
Input from statutory authorities, such as the fire brigade, statutory utilities, local authority, heritage organisations, and so on.
Information from previous similar projects.

[edit] What should be in the project brief

The nature of the project brief will vary depending on the size and complexity of the project, but it may include:

[edit] A description of the client

A description of the client's brand, culture and organisation.
A description of the client's vision, mission and objectives.
A description of the client's priorities and the criteria that will be used to measure success.
Organisational structure and decision making processes.
Changes to the client that the project will bring about.
Interfaces with other projects.
Client policies that may be applicable to the project (for example; transport policy, energy policy, natural ventilation policy, sustainability policy).
Client preferences for the project (for example; image, use of local materials, use of landscape, etc.), and quality expectations (including health and safety, sustainability and design quality).
A description of the principles that will be adopted in the development of the design.

[edit] Spatial requirements

Schedules of accommodation, areas and special requirements.
Schedules of users (including external users), their numbers, departments, functions, organisational structure and operational characteristics.
Spatial policies (for example, open plan or cellular offices, daylighting requirements, temperature ranges and acoustic standards).
Required adjacencies, groupings and separations.
Zoning.
Circulation guidelines and identification of major circulation flows.
Phasing.

The project brief will become increasingly detailed throughout the project brief and concept design stages, and may ultimately include very specific information such as room data information for each room.

The project brief should be frozen at the end of the concept design stage and change control procedures introduced to prevent further changes without appropriate justification and authorisation.

[edit] How should information be presented in a project brief?

The project brief is likely to be presented as a report, or a series of reports (perhaps with separate detailed sections for schedules of accommodation and so on). This should be easy to understand, and may include diagrams to explain relationships between requirements, proximities of accommodation and so on.

However, where possible, detailed information and requirements should be scheduled in a database or spread sheet format that will be easy to expand and will make it easy to use to test whether design proposals that are prepared satisfy the requirements of the brief.

On projects that adopt building information modelling (BIM), the employer's information requirements (EIR) may be considered a parallel document to the project brief. Whereas, the project brief sets out the requirements for the physical built asset, the employers information requirements define the information the employer needs to procure to enable them to develop and operate the built asset.