Ward Williams launches the Sustainability Pathfinder© Handbook

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Ward Williams, a B Corp and Queens Award-winning built environment agency, has launched a free Pathfinder© tool aimed at helping businesses make progress on their sustainability strategies. The unique “choose-your-own adventure” style guide provides simple, practical advice and guidance for built environment businesses who are under pressure to move the needle on ESG goals.

The Sustainability Pathfinder© Handbook is designed to help built environment professionals accountable for sustainability strategies assess their current position, identify quick wins and long plays, set a course and pack the right tools for the journey to sustainable delivery.

Ward Williams head of sustainability Paloma Hermosa, a 25-year veteran who has delivered sustainable projects across the globe is behind Pathfinder. She commented:

“In our experience, one of the reasons sustainability feels difficult is because it’s often presented as a finished concept, a fixed idea with a fixed meaning that people are expected to instantly understand, own and embrace.

“It arrives fully formed, wrapped in targets, frameworks and acronyms, and the assumption is that everyone should already know what to do with it. That can feel daunting. Overwhelming. Even paralysing.

“Pathfinder is a different approach, it’s meant to help people view their sustainability through a different, less formal lens that unlocks action and dare I say, even makes the journey more fun…”

Ward Williams Senior partner, James Beckly, commented:

“At Ward Williams, we have spent decades helping clients deliver better, smarter projects through imaginative solutions. Delivering positive impact through sustainability has always been at the heart of that, but the landscape is changing fast, and now every organisation is under pressure to show real progress and real impact.

“We have chosen to look forward with confidence with pathfinder helping to simplify the sustainability road map and set a positive direction of travel to the businesses who use it. Progress rarely arrives as a single national breakthrough. It’s built from small, practical steps made every day. Pathfinder is about helping businesses find that next step.”

Pathfinder is a free resource, and you can request a printed copy here.

--Ward Williams 11:14, 27 Mar 2026 (BST)

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