Neuroscience for project success

Neuroscience for project success: Why people behave as they do, was written by Carole Osterweil and published by the Association for Project Management (APM) in 2022.

Imagine understanding how the brain works. What if you knew what drives emotions, behaviours and decision making – in you and others? If all actions were informed by knowing why people behave as they do, how would it impact project success?

Carole brings the magic of brain science into the reality of teamwork and projects using examples from real project professionals and explanations from some of the foremost brain, behavioural and social scientists.

This book takes the project professional into the science and practice of brain science on projects. It also creates a framework of practices and behaviours that will help any project team perform to a higher level and experience greater wellbeing.

It is available at: https://www.apm.org.uk/book-shop/neuroscience-for-project-success-why-people-behave-as-they-do/

APM members can claim 10% discount on hardback and paperback publications by using code APMMEM10 at checkout and there is FREE member digital copy downloads on named titles.

Carole Osterweil is a project troubleshooter and coach who’s on a mission to bring an understanding of how the human brain works to the world of project management and business transformation. Carole’s pioneering approach is informed by over 20 years as an educator and consultant at Ashridge – Hult business school; her experience as an international project leader endeavouring to Walk in Fog, and her training in psychotherapy and the arts. Now based at Visible Dynamics, she also coaches on the UK Government’s Project Leadership Programme at Cranfield University.

--Association for Project Management

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