About SuButcher
It is about time that Social Media was put to work for Construction. Stop tinkering around on the edges and get a structure in place.
After training in architecture, I spent five years teaching design and lecturing at the University of Liverpool School of Architecture and in the USA, and then 15 years managing architects practices.
In 2011 I launched a consultancy, Just Practising, which brings my expertise in the construction industry together with my success using social media in marketing these practices.
I now spend my time:
- Advising construction product companies, contractors and consultants how to integrate social media into their marketing and business development, customer service and recruitment.
- Teaching construction companies how to sell to architects effectively and get their reps, support staff, directors and websites more effective online.
- Training in Linkedin, Twitter and Blogging, both in house and at public workshops and online through your browser.
- Making social objects including documents, video, live blogs, and adapting client’s materials to a more effective purpose.
- Writing, Speaking and running workshops.
- Showing you how to make money out of social media, instead of just being there ‘because everyone else is’
Visit my website, JustPractising.com for more information.
I love networking! Maybe I can help you?
Specialties
Managing Architects Practices, Business Consultancy to Professional Services, Marketing advice to architects and construction product companies, social media, social networking, construction industry knowledge, development issues, health procurement, listed buildings. Design skills, inclusive teaching of design ideas, Architectural politics. Use of Web 2.0/Social media for marketing and networking. Graphic visualisation of ideas. Operations and Facilities Management, Health & Safety and QM.
Featured articles and news
Homes, landlords. tenants and the new housing standards
What will it all mean?
The Architectural Technology podcast: Where it's AT
Catch-up on the latest episodes.
Edmundson Apprentice of the Year award 2026
Entries now open for this Electrical Contractors' Association award.
Traditional blue-grey slate from one of the oldest and largest UK slate quarries down in Cornwall.
There are plenty of sources with the potential to be redeveloped.
Change of use legislation breaths new life into buildings
A run down on Class MA of the General Permitted Development Order.
Solar generation in the historic environment
Success requires understanding each site in detail.
Level 6 Design, Construction and Management BSc
CIOB launches first-ever degree programme to develop the next generation of construction leaders.
Open for business as of April, with its 2026 prospectus and new pipeline of housing schemes.
The operational value of workforce health
Keeping projects moving. Incorporating unplanned absence and the importance of health, in operations.
A carbon case for indigenous slate
UK slate can offer clear embodied carbon advantages.
Costs and insolvencies mount for SMEs, despite growth
Construction sector under insolvency and wage bill pressure in part linked to National Insurance, says report.
The place for vitrified clay pipes in modern infrastructure
Why vitrified clay pipes are reclaiming their role in built projects.
Research by construction PR consultancy LMC published.
Roles and responsibilities of domestic clients
ACA Safety in Construction guide for domestic clients.
Fire door compliance in UK commercial buildings
Architect and manufacturer gives their low down.






















