About SuButcher
It is about time that Social Media was put to work for Construction. Stop tinkering around on the edges and get a structure in place.
After training in architecture, I spent five years teaching design and lecturing at the University of Liverpool School of Architecture and in the USA, and then 15 years managing architects practices.
In 2011 I launched a consultancy, Just Practising, which brings my expertise in the construction industry together with my success using social media in marketing these practices.
I now spend my time:
- Advising construction product companies, contractors and consultants how to integrate social media into their marketing and business development, customer service and recruitment.
- Teaching construction companies how to sell to architects effectively and get their reps, support staff, directors and websites more effective online.
- Training in Linkedin, Twitter and Blogging, both in house and at public workshops and online through your browser.
- Making social objects including documents, video, live blogs, and adapting client’s materials to a more effective purpose.
- Writing, Speaking and running workshops.
- Showing you how to make money out of social media, instead of just being there ‘because everyone else is’
Visit my website, JustPractising.com for more information.
I love networking! Maybe I can help you?
Specialties
Managing Architects Practices, Business Consultancy to Professional Services, Marketing advice to architects and construction product companies, social media, social networking, construction industry knowledge, development issues, health procurement, listed buildings. Design skills, inclusive teaching of design ideas, Architectural politics. Use of Web 2.0/Social media for marketing and networking. Graphic visualisation of ideas. Operations and Facilities Management, Health & Safety and QM.
Featured articles and news
UKCW London to tackle sector’s most pressing issues
AI and skills development, ecology and the environment, policy and planning and more.
Managing building safety risks
Across an existing residential portfolio; a client's perspective.
ECA support for Gate Safe’s Safe School Gates Campaign.
Core construction skills explained
Preparing for a career in construction.
Retrofitting for resilience with the Leicester Resilience Hub
Community-serving facilities, enhanced as support and essential services for climate-related disruptions.
Some of the articles relating to water, here to browse. Any missing?
Recognisable Gothic characters, designed to dramatically spout water away from buildings.
A case study and a warning to would-be developers
Creating four dwellings... after half a century of doing this job, why, oh why, is it so difficult?
Reform of the fire engineering profession
Fire Engineers Advisory Panel: Authoritative Statement, reactions and next steps.
Restoration and renewal of the Palace of Westminster
A complex project of cultural significance from full decant to EMI, opportunities and a potential a way forward.
Apprenticeships and the responsibility we share
Perspectives from the CIOB President as National Apprentice Week comes to a close.
The first line of defence against rain, wind and snow.
Building Safety recap January, 2026
What we missed at the end of last year, and at the start of this...
National Apprenticeship Week 2026, 9-15 Feb
Shining a light on the positive impacts for businesses, their apprentices and the wider economy alike.
Applications and benefits of acoustic flooring
From commercial to retail.
From solid to sprung and ribbed to raised.
Strengthening industry collaboration in Hong Kong
Hong Kong Institute of Construction and The Chartered Institute of Building sign Memorandum of Understanding.
A detailed description from the experts at Cornish Lime.
























