Express consent for advertisements
Classes of advertisements that require express consent are those not listed in Schedule 1 or Schedule 3 of the Town and Country Planning (Control of Advertisements) (England) Regulations 2007, or those that whilst they are listed in Schedule 3 do not comply with the conditions set out in the Schedule for that class of advertisement.
Classes of advertisements that are listed in Schedule 3 and comply with the relevant conditions are considered to have ‘deemed consent’. Advertisements listed in Schedule 1 of the regulations are permitted without consent from the local planning authority.
The information that must accompany an application for express consent is specified in Regulation 9, and includes; a completed application form, a location plan and ideally, photo montages showing the proposed advertisement on site.
That local planning authority will consider the interests of amenity and public safety when considering an application, but cannot consider whether the advertisement is misleading, unnecessary, or offensive.
Consent is normally for five years but, unless a condition has been attached to the consent that an advertisement must be removed on expiry of the consent, the advertisement can normally continue to be displayed under Class 14 deemed consent.
There is a right of appeal against refusal of consent to the Secretary of State.
 Related articles on Designing Buildings Wiki.
- Advertisement consent.
- Deemed consent.
- Letting boards regulation 7 direction.
- Listed buildings.
- Planning permission.
- Statutory approvals.
 External references.
Featured articles and news
Eleven Magazine announce the winner and runners-up in their Moontopia competition.
As January is the time for hitting the gym, Designing Buildings Wiki lists the best gym architecture in the world.
London is at the top of the list of global construction megacities, beating Dubai and Abu Dhabi.
What are the innovative business models of the future, and how to incentivise supply chains to work on a whole life basis?
One of the largest churches in the world, the monumental St. Peter's Basilica.
How thermal comfort is quantified and how it can affect wellbeing.
Snøhetta complete a treehouse cabin that allows guests to lie beneath the Northern Lights.
Christiania is an anarchist 'freetown' in Copenhagen where strange and experimental architecture has flourished.
“UK waste data needs improving” say BRE specialists, in this summary of their report into construction waste.
UandI announce new joint venture with US developer to work on office refurbishment projects.
Why buildings crack, how cracks are categorised and what can be done.
Inaugurated last week, the new Elbphilharmonie concert venue; a soaring new addition to Hamburg's skyline.