- Project plans
- Project activities
- Legislation and standards
- Industry context
Last edited 25 Apr 2019
A firm wanting to bring its goods or services to market must undertake a series of activities that may include designing, manufacturing, marketing, sales, delivering and supporting the product (after sales). This comprehensive suite of activities is called the value chain and is split into two halves: demand chain and supply chain.
 Demand chain
The demand chain is concerned with all the activities a firm undertakes to generate the demand for its goods and services, so it includes marketing, sales and service. As the demand chain drives demand, and demand comes from customers, it is customers that must be directly and successfully influenced by demand chain activities.
In contrast, the supply chain – the other half of the value chain – encompasses those activities (purchasing, manufacturing and distribution undertaken by companies and people) that are needed to transfer products from suppliers to customers. So, turning natural resources, raw materials and components into finished products that are eventually delivered to customers is typical of supply chain activities.
 Related articles on Designing Buildings Wiki
Featured articles and news
Hire for potential, not competence.
A single knowledge hub for global infrastructure.
Compliance in construction.
The growth of the smart homes market.
Giving professional advice to friends.
Towards a radical eclecticism.
Showing the impact of new buildings on their surroundings.
Soft Landings for refurbishment projects.
An invaluable book for everyone involved in conservation.
Developing a local listed building consent order to manage change.
Tools and services to reduce the performance gap.