Property marketing - Revision history

Designing Buildings at 08:51, 16 February 2023

2023-02-16T08:51:43Z

← Older revision		Revision as of 08:51, 16 February 2023
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	* Giveaways (branded bags, umbrellas, pens etc).		* Giveaways (branded bags, umbrellas, pens etc).
	* A social media voice, particularly as many young professionals judge places on their social media presence before they visit a website.		* A social media voice, particularly as many young professionals judge places on their social media presence before they visit a website.
−
−	~~See:~~
−
−	* [https://www.fizzyliving.com/ https://www.fizzyliving.com/]
−	* [https://www.hubgroup.co.uk/projects/rehearsal-rooms/ https://www.hubgroup.co.uk/projects/rehearsal-rooms/]
−	* [https://www.tipi.london/_ https://www.tipi.london/]

	== [[Mixed-use_marketing\|Mixed-use marketing]] ==		== [[Mixed-use_marketing\|Mixed-use marketing]] ==
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	Timing: perception change work typically takes longer than a traditional property cycle as it is not possible to rely on short-term advertising or a single campaign. However it is possible to see a shift in perception metrics quite quickly once work begins.		Timing: perception change work typically takes longer than a traditional property cycle as it is not possible to rely on short-term advertising or a single campaign. However it is possible to see a shift in perception metrics quite quickly once work begins.

−	~~See~~	+	= Related articles on Designing Buildings =
−		+
−	* [https://www.kingscross.co.uk https://www.kingscross.co.uk]	+
−	* [https://www.sugarhouseisland.com https://www.sugarhouseisland.com]	+
−	* [http://wembleypark.com http://wembleypark.com]	+
−		+
−	= Related articles on Designing Buildings ~~Wiki~~ =	+

	* Brand guidelines.		* Brand guidelines.

Designing Buildings at 07:50, 24 January 2021

2021-01-24T07:50:56Z

← Older revision		Revision as of 07:50, 24 January 2021
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	--[[User:Alex_Harvie\|Alex Harvie]] 12:17, 06 Aug 2018 (BST)		--[[User:Alex_Harvie\|Alex Harvie]] 12:17, 06 Aug 2018 (BST)

−	[[Category:~~Education~~]] [[Category:~~DCN_Education_and_Training~~]] [[Category:~~Research_/_Innovation~~]] [[Category:~~DCN_Research,_Development_and_Innovation~~]] [[Category:Theory]] [[Category:Property_development]] [[Category:Roles_/_services]]	+	[[Category:DCN_Definition]] [[Category:DCN_Guidance]] [[Category:Education]] [[Category:Research_/_Innovation]] [[Category:Theory]] [[Category:Property_development]] [[Category:Roles_/_services]]

Editor at 12:28, 11 November 2019

2019-11-11T12:28:12Z

← Older revision		Revision as of 12:28, 11 November 2019
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	* A marketing space, sometimes with sample materials to show the finishes which will be included in the fit-out.		* A marketing space, sometimes with sample materials to show the finishes which will be included in the fit-out.

−	Timing – speculative deals can be agreed on larger office floor plates, allowing the tenant/owner to have an influence over elements of the design through the construction process. Smaller office spaces (particularly in London) tend to be delivered in spaces fitted out to ‘CAT A plus’ enabling a tenant to simply furnish the space before moving in.	+	Timing – speculative deals can be agreed on larger office floor plates, allowing the tenant/owner to have an influence over elements of the design through the construction process. Smaller office spaces (particularly in London) tend to be delivered in spaces fitted out to ‘CAT A plus’, enabling a tenant to simply furnish the space before moving in.

−	The offices market is undergoing rapid changes at the moment in response to current conditions as well as the success of large, serviced-office companies, such as the ~~American~~ WeWork, which ~~are responding~~ to the increasing number of smaller companies and sole traders wanting flexible office spaces.	+	The offices market is undergoing rapid changes at the moment in response to current conditions as well as the success of large, serviced-office companies, such as the US-based WeWork, which has responded to the increasing number of smaller companies and sole traders wanting flexible office spaces.

	== Residential sales property marketing ==		== Residential sales property marketing ==
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	--[[User:Alex_Harvie\|Alex Harvie]] 12:17, 06 Aug 2018 (BST)		--[[User:Alex_Harvie\|Alex Harvie]] 12:17, 06 Aug 2018 (BST)

−	[[Category:Education]] [[Category:Research_/_Innovation]] [[Category:Theory]] [[Category:Property_development]] [[Category:Roles_/_services]]	+	[[Category:Education]] [[Category:DCN_Education_and_Training]] [[Category:Research_/_Innovation]] [[Category:DCN_Research,_Development_and_Innovation]] [[Category:Theory]] [[Category:Property_development]] [[Category:Roles_/_services]]

Designing Buildings at 17:47, 21 March 2019

2019-03-21T17:47:45Z

← Older revision		Revision as of 17:47, 21 March 2019
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	* [https://www.fizzyliving.com/ https://www.fizzyliving.com/]		* [https://www.fizzyliving.com/ https://www.fizzyliving.com/]
−	* [https://www.hubgroup.co.uk/projects/rehearsal-rooms/_ https://www.hubgroup.co.uk/projects/rehearsal-rooms/]	+	* [https://www.hubgroup.co.uk/projects/rehearsal-rooms/ https://www.hubgroup.co.uk/projects/rehearsal-rooms/]
	* [https://www.tipi.london/_ https://www.tipi.london/]		* [https://www.tipi.london/_ https://www.tipi.london/]

Designing Buildings at 17:29, 21 March 2019

2019-03-21T17:29:59Z

← Older revision		Revision as of 17:29, 21 March 2019
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	See:		See:

−	* [https://www.fizzyliving.com/_ https://www.fizzyliving.com/]	+	* [https://www.fizzyliving.com/ https://www.fizzyliving.com/]
	* [https://www.hubgroup.co.uk/projects/rehearsal-rooms/_ https://www.hubgroup.co.uk/projects/rehearsal-rooms/]		* [https://www.hubgroup.co.uk/projects/rehearsal-rooms/_ https://www.hubgroup.co.uk/projects/rehearsal-rooms/]
	* [https://www.tipi.london/_ https://www.tipi.london/]		* [https://www.tipi.london/_ https://www.tipi.london/]

Designing Buildings at 11:03, 21 December 2018

2018-12-21T11:03:29Z

← Older revision		Revision as of 11:03, 21 December 2018
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	The offices market is undergoing rapid changes at the moment in response to current conditions as well as the success of large, serviced-office companies, such as the American WeWork, which are responding to the increasing number of smaller companies and sole traders wanting flexible office spaces.		The offices market is undergoing rapid changes at the moment in response to current conditions as well as the success of large, serviced-office companies, such as the American WeWork, which are responding to the increasing number of smaller companies and sole traders wanting flexible office spaces.
−
−	~~See: [https://hereeast.com/_ https://hereeast.com/]~~

	== Residential sales property marketing ==		== Residential sales property marketing ==

Designing Buildings at 10:43, 21 December 2018

2018-12-21T10:43:27Z

← Older revision		Revision as of 10:43, 21 December 2018
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	Timing – many schemes sell ‘off plan’, allowing the developer to use income from these early sales to fund the construction. This means buyers own their property before it exists, at a market price which pre-dates its actual delivery.		Timing – many schemes sell ‘off plan’, allowing the developer to use income from these early sales to fund the construction. This means buyers own their property before it exists, at a market price which pre-dates its actual delivery.
−
−	~~See:~~
−
−	* [https://www.mylondonhome.com/_ https://www.mylondonhome.com/]
−	* [https://anthology.london/developments_ https://anthology.london/developments]
−	* [https://www.ballymoregroup.com/project_ https://www.ballymoregroup.com/project]

	== PRS (Private Rented Sector) ==		== PRS (Private Rented Sector) ==

Editor at 15:27, 28 September 2018

2018-09-28T15:27:38Z

← Older revision		Revision as of 15:27, 28 September 2018
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	Timing – speculative deals can be agreed on larger office floor plates, allowing the tenant/owner to have an influence over elements of the design through the construction process. Smaller office spaces (particularly in London) tend to be delivered in spaces fitted out to ‘CAT A plus’ enabling a tenant to simply furnish the space before moving in.		Timing – speculative deals can be agreed on larger office floor plates, allowing the tenant/owner to have an influence over elements of the design through the construction process. Smaller office spaces (particularly in London) tend to be delivered in spaces fitted out to ‘CAT A plus’ enabling a tenant to simply furnish the space before moving in.

−	The offices market is undergoing rapid changes at the moment in response to current conditions as well as the success of large, serviced-office companies such as the American ~~[https://www.wework.com/ We Work]~~ which are responding to the increasing number of smaller companies and sole traders wanting flexible office spaces.	+	The offices market is undergoing rapid changes at the moment in response to current conditions as well as the success of large, serviced-office companies, such as the American WeWork, which are responding to the increasing number of smaller companies and sole traders wanting flexible office spaces.

	See: [https://hereeast.com/_ https://hereeast.com/]		See: [https://hereeast.com/_ https://hereeast.com/]

Designing Buildings at 16:48, 19 September 2018

2018-09-19T16:48:49Z

← Older revision		Revision as of 16:48, 19 September 2018
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	* [http://wembleypark.com http://wembleypark.com]		* [http://wembleypark.com http://wembleypark.com]

−	~~= Find out more =~~	+	= Related articles on Designing Buildings Wiki =
−		+
−	=== Related articles on Designing Buildings Wiki ===	+

	* Brand guidelines.		* Brand guidelines.

Designing Buildings at 16:47, 19 September 2018

2018-09-19T16:47:54Z

← Older revision		Revision as of 16:47, 19 September 2018
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	See		See

−	* [https://www.kingscross.co.uk/_ https://www.kingscross.co.uk/]	+	* [https://www.kingscross.co.uk https://www.kingscross.co.uk]
−	* [https://www.sugarhouseisland.com/_ https://www.sugarhouseisland.com/]	+	* [https://www.sugarhouseisland.com https://www.sugarhouseisland.com]
−	* [http://wembleypark.com/_ http://wembleypark.com/]	+	* [http://wembleypark.com http://wembleypark.com]

	= Find out more =		= Find out more =