Mission statement - Revision history

Designing Buildings at 07:17, 7 September 2021

2021-09-07T07:17:17Z

← Older revision		Revision as of 07:17, 7 September 2021
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	= Introduction =		= Introduction =

−	A mission statement is a declaration that ~~clearly~~ summarises an organisation’s purpose, goals and objectives~~. The term is often used in the corporate world~~.	+	A mission statement is a declaration that summarises an organisation’s high level purpose, goals and objectives.

−	A company's mission statement is ~~meant to be~~ an enduring declaration of purpose that can distinguish one organisation from other similar enterprises. It is ~~considered as~~ an announcement of the company's 'reason for being' - a common management tool that addresses an organisation's theory of business - and helps form the basis of its corporate strategy.	+	A company's mission statement is an enduring declaration of purpose that can distinguish one organisation from other similar enterprises. It is an announcement of the company's 'reason for being' - a common management tool that addresses an organisation's theory of business - and helps form the basis of its corporate strategy.

−	While it is typically succint, a mission statement may also relay ~~the~~ values that have been prioritised - and ascribed to - by an organisation on behalf of its employees, partners and customers. It is a concrete, inspirational statement that is communicated to the public.	+	While it is typically succint, a mission statement may also relay values that have been prioritised - and ascribed to - by an organisation on behalf of its employees, partners and customers. It is a concrete, sometimes inspirational statement that may be communicated to the public.

−	An organisation's mission statement differs from its vision statement, which is meant to be aspirational. A vision statement is typically an ~~interal~~ document that is used as a motivational tool to help inspire and focus employees, although it can be used externally as a means of defining and enforcing a brand or ethos.	+	An organisation's mission statement differs from its vision statement, which is meant to be aspirational. A vision statement is typically an internal document that is used as a motivational tool to help inspire and focus employees, although it can be used externally as a means of defining and enforcing a brand or ethos.

	= Mission statements in construction =		= Mission statements in construction =
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	In the context of the construction sector, a mission statement is sometimes used as part of an organisation’s preliminary business case or statement of intent. This exercise sets out a justification for the investment that would be required for a potential development. It is used to decide whether the proposed project merits being investigated in more detail.		In the context of the construction sector, a mission statement is sometimes used as part of an organisation’s preliminary business case or statement of intent. This exercise sets out a justification for the investment that would be required for a potential development. It is used to decide whether the proposed project merits being investigated in more detail.

−	This statement ~~should~~ be defined and set in the corporate plan, however at the preliminary business case level (as distinct from company or group level) a further mission statement may be required. This mission statement should be differentiated from more esoteric concepts such as vision statements which tend to be far more ideological or a long-term statement of strategic intent.	+	This statement may be defined and set in the corporate plan, however at the preliminary business case level (as distinct from company or group level) a further mission statement may be required. This mission statement should be differentiated from more esoteric concepts such as vision statements which tend to be far more ideological or a long-term statement of strategic intent.

	In this context the mission statement defines the role of the business unit as well as the business in which it should primarily be involved. It may also highlight its distinctive competence and give a broad indication of future direction without being overly visionary.		In this context the mission statement defines the role of the business unit as well as the business in which it should primarily be involved. It may also highlight its distinctive competence and give a broad indication of future direction without being overly visionary.
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	* Securing and retaining clients and customers.		* Securing and retaining clients and customers.
−	* Providing high quality services, products.	+	* Providing high quality services and products.
	* Concern for survival.		* Concern for survival.
−	* ~~A particular company philosophy, such as~~ social responsibility, ethics, sustainability, and so on.	+	* Corporate social responsibility, ethics, sustainability, and so on.
	* Concern for public image.		* Concern for public image.
	* Securing and retaining employees.		* Securing and retaining employees.

Editor at 14:01, 6 September 2021

2021-09-06T14:01:04Z

← Older revision		Revision as of 14:01, 6 September 2021
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	= Introduction =		= Introduction =

−	A mission statement is ~~a business term that relates to~~ a declaration that clearly summarises an organisation’s purpose, goals and objectives. While the statement is typically brief, a mission statement may also relay the values that have been prioritised - and ascribed to - by an organisation on behalf of its employees, partners and customers. It is a concrete, inspirational statement that is ~~communicated to~~ the ~~public~~.	+	A mission statement is a declaration that clearly summarises an organisation’s purpose, goals and objectives. The term is often used in the corporate world.

	A company's mission statement is meant to be an enduring declaration of purpose that can distinguish one organisation from other similar enterprises. It is considered as an announcement of the company's 'reason for being' - a common management tool that addresses an organisation's theory of business - and helps form the basis of its corporate strategy.		A company's mission statement is meant to be an enduring declaration of purpose that can distinguish one organisation from other similar enterprises. It is considered as an announcement of the company's 'reason for being' - a common management tool that addresses an organisation's theory of business - and helps form the basis of its corporate strategy.
		+
		+	While it is typically succint, a mission statement may also relay the values that have been prioritised - and ascribed to - by an organisation on behalf of its employees, partners and customers. It is a concrete, inspirational statement that is communicated to the public.

	An organisation's mission statement differs from its vision statement, which is meant to be aspirational. A vision statement is typically an interal document that is used as a motivational tool to help inspire and focus employees, although it can be used externally as a means of defining and enforcing a brand or ethos.		An organisation's mission statement differs from its vision statement, which is meant to be aspirational. A vision statement is typically an interal document that is used as a motivational tool to help inspire and focus employees, although it can be used externally as a means of defining and enforcing a brand or ethos.

Editor at 13:54, 6 September 2021

2021-09-06T13:54:08Z

← Older revision		Revision as of 13:54, 6 September 2021
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	A company's mission statement is meant to be an enduring declaration of purpose that can distinguish one organisation from other similar enterprises. It is considered as an announcement of the company's 'reason for being' - a common management tool that addresses an organisation's theory of business - and helps form the basis of its corporate strategy.		A company's mission statement is meant to be an enduring declaration of purpose that can distinguish one organisation from other similar enterprises. It is considered as an announcement of the company's 'reason for being' - a common management tool that addresses an organisation's theory of business - and helps form the basis of its corporate strategy.
		+
		+	An organisation's mission statement differs from its vision statement, which is meant to be aspirational. A vision statement is typically an interal document that is used as a motivational tool to help inspire and focus employees, although it can be used externally as a means of defining and enforcing a brand or ethos.

	= Mission statements in construction =		= Mission statements in construction =
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	* Preliminary business case for construction project.		* Preliminary business case for construction project.
	* Strategic marketing plan.		* Strategic marketing plan.
		+	* Vision.

	[[Category:DCN_Definition]] [[Category:Definitions]] [[Category:Cost_/_business_planning]]		[[Category:DCN_Definition]] [[Category:Definitions]] [[Category:Cost_/_business_planning]]

Editor at 13:46, 6 September 2021

2021-09-06T13:46:57Z

← Older revision		Revision as of 13:46, 6 September 2021
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	* Construction organisations and strategy.		* Construction organisations and strategy.
		+	* Corporate strategy.
	* Dynamic briefing for building design.		* Dynamic briefing for building design.
	* Preliminary business case for construction project.		* Preliminary business case for construction project.
	* Strategic marketing plan.		* Strategic marketing plan.
		+
		+	[[Category:DCN_Definition]] [[Category:Definitions]] [[Category:Cost_/_business_planning]]

Editor at 13:45, 6 September 2021

2021-09-06T13:45:35Z

← Older revision		Revision as of 13:45, 6 September 2021
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−	[[File:~~Who we are~~ - ~~our mission~~.jpg]]	+	[[File:Who_we_are_-_our_mission.jpg\|link=File:Who_we_are_-_our_mission.jpg]]

	= Introduction =		= Introduction =

−	A mission statement is a business ~~tool~~ that clearly summarises an organisation’s purpose, goals and objectives. While the statement is typically brief, a mission statement may also relay the values that have been prioritised - and ascribed to - by an organisation on behalf of its employees, partners and customers. It is a concrete, inspirational statement that is communicated to the public.	+	A mission statement is a business term that relates to a declaration that clearly summarises an organisation’s purpose, goals and objectives. While the statement is typically brief, a mission statement may also relay the values that have been prioritised - and ascribed to - by an organisation on behalf of its employees, partners and customers. It is a concrete, inspirational statement that is communicated to the public.

−	A company's mission statement is meant to be an enduring declaration of purpose ~~which~~ can distinguish one organisation from other similar enterprises. It is considered as an announcement of the company's 'reason for being' - a common management tool that addresses an organisation's theory of business - and helps form the basis of its corporate strategy.	+	A company's mission statement is meant to be an enduring declaration of purpose that can distinguish one organisation from other similar enterprises. It is considered as an announcement of the company's 'reason for being' - a common management tool that addresses an organisation's theory of business - and helps form the basis of its corporate strategy.

	= Mission statements in construction =		= Mission statements in construction =

Editor: Created page with "File:Who we are - our mission.jpg = Introduction = A mission statement is a business tool that clearly summarises an organisation’s purpose, goals and objectives. While t..."

2021-09-06T13:31:36Z

Created page with "File:Who we are - our mission.jpg = Introduction = A mission statement is a business tool that clearly summarises an organisation’s purpose, goals and objectives. While t..."

New page

[[File:Who we are - our mission.jpg]]

= Introduction =

A mission statement is a business tool that clearly summarises an organisation’s purpose, goals and objectives. While the statement is typically brief, a mission statement may also relay the values that have been prioritised - and ascribed to - by an organisation on behalf of its employees, partners and customers. It is a concrete, inspirational statement that is communicated to the public.

A company's mission statement is meant to be an enduring declaration of purpose which can distinguish one organisation from other similar enterprises. It is considered as an announcement of the company's 'reason for being' - a common management tool that addresses an organisation's theory of business - and helps form the basis of its corporate strategy.

= Mission statements in construction =

In the context of the construction sector, a mission statement is sometimes used as part of an organisation’s preliminary business case or statement of intent. This exercise sets out a justification for the investment that would be required for a potential development. It is used to decide whether the proposed project merits being investigated in more detail.

This statement should be defined and set in the corporate plan, however at the preliminary business case level (as distinct from company or group level) a further mission statement may be required. This mission statement should be differentiated from more esoteric concepts such as vision statements which tend to be far more ideological or a long-term statement of strategic intent.

In this context the mission statement defines the role of the business unit as well as the business in which it should primarily be involved. It may also highlight its distinctive competence and give a broad indication of future direction without being overly visionary.

= Sample construction mission statement =

An example of a construction company mission statement might be:

'To create long-term shareholder value by providing safe and sustainable engineering, construction and service skills to customers for whom quality, efficiency and reliability are critical.'

Objectives sitting under this mission might include:

* Securing and retaining clients and customers.
* Providing high quality services, products.
* Concern for survival.
* A particular company philosophy, such as social responsibility, ethics, sustainability, and so on.
* Concern for public image.
* Securing and retaining employees.
* A sustainable and efficient supply chain.
* Concern for employees health safety and wellbeing.

= Related articles =

* Construction organisations and strategy.
* Dynamic briefing for building design.
* Preliminary business case for construction project.
* Strategic marketing plan.