The Movement, Greenwich
In October 2015, U+I Group completed The Movement, a vibrant and truly mixed-use scheme located on the former Greenwich Industrial Estate in East London. The 2.2 acre site is in a prime position adjacent to Greenwich DLR and Mainline Station.
Developed with award-winning architects HLM and Studio Egret West, and in close consultation with Greenwich Council, The Movement comprises:
- 181 residential apartments.
- 358 student apartments.
- A health and fitness club.
- A Convenience food store.
- A Nursery.
- 7,000 sq ft of business incubator and start-up units
This accommodation is located along a new public, pedestrian-friendly street connecting the DLR with Norman Road.
U+I signed a joint venture agreement with Willmott Dixon, who delivered the 181 new homes, including affordable and shared ownership apartments, as well as the health, retail and nursery facilities.McLaren delivered the student accommodation. The 104-bedroom business hotel on Greenwich High Road has been pre-let to Travelodge and is now open for business.
The on-site energy centre provides low-carbon energy and there more than 400 spaces available for bicycles. The scheme is expected to generate £275 million for the local economy during its first ten years.
- Date acquired: 2010
- Date completed: Oct 2015
- Value: £110m
- Architect: HLM Architects, Studio Egret West
- Development partners: Royal Borough of Greenwich
--U and I
 Related articles on Designing Buildings Wiki:
- Algarve House, Southwark.
- Arches Boulogne, France.
- Articles by U and I.
- Blackhorse Road regeneration.
- Cathedral Group.
- Clapham One.
- Circus Street, Brighton.
- Development Securities.
- Mixed-use development.
- Peninsula Place.
- Preston Barracks, Brighton.
- Public private partnership.
- The Deptford Project.
- U and I.
- UandI Think event with John McDonnell MP.
- Westminster Industrial Estate, Charlton.
 External references
- U+I - The Movement, Greenwich
Featured articles and news
We review a book aiming to unpick the complexities of building physics.
An introduction to the categories, procedures and types of listed buildings.
This Australian robotics firm have developed a bricklaying machine capable of building a house in 3 days.
20bn devices will be online by 2020, generating huge volumes of information. Is society making the most of this rich data?
Built over a period of 632 years, Cologne Cathedral is considered one of the world's finest examples of Gothic architecture.
UandI adds £1.5bn to development pipeline.
Here are 5 things leaders can do to create a truly circular economy.
Find out about the different types of delays on construction projects.
Researchers at Wien university have developed new system to create an inflatable concrete structure.
Take a look at this newly-opened tower in Chicago with a remarkable 20:1 height-to-base ratio.
The principles, practice and formwork of one of the most important components of modern architecture.